As a cultural foundation, Ibn Battuta needed a website that could clearly communicate its mission, values, and activities to a diverse audience — the local community in Barcelona and Catalonia, partners, and people looking to get involved or learn more. The site needed to feel credible and established, not like a generic template, while remaining easy to navigate for visitors unfamiliar with the foundation.

The content also needed structure that could grow over time — new initiatives, events, or programs — without requiring a redesign each time something new was added.